Become a Sponsor Now - Before it is too late!
Tulsa TechFest 2012
Jochen Talmon, Director of Paid Search Advertising, Quantus Creative
An Internet pioneer with over 10 years of experience helping businesses leverage online marketing to produce bottom-line results. Jochen's internet marketing career started in the late 1990's where he co-founded Germany's largest Internet-based talent agency with more than 100,000 members in the first year.
As a US country CEO for a worldwide SaS provider, a leading PPC bid-management provider, Jochen has worked with a variety of companies, from Fortune 500 to small family-owned businesses, to help them leverage online marketing to produce bottom-line results.
Paid Search Advertising. Bottom-line results.
A large number of companies have a failing paid-search strategy in place. Some of the techniques may worked 5 years ago but the internet user behavior changed in the past few years and paid search needs to be very strategic in order to get the desired results. Sure most companies have a website, are they turning enough visitors into leads? In order to leverage paid search advertising -- which is essentially a decrease in cost and an increase in revenue -- companies need to have an integrated strategy in place that considers a multitude of adjustments ranging from operational changes to complete website redesigns.