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Media Kit

 Featured Speakers

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Christine Collins, Creative Director, Bad Penny Factory

Christine Collins, Creative Director, Bad Penny Factory

Former Digital Media Manager of several Fortune 100 companies with over 10 years of industry experience. A professional with a strong reputation and direct access to key social media influencers, creatives and technical specialists. As Director of Bad Penny Factory, she advises small businesses, entrepreneurs and non-profits on their digital footprint. Christine holds a Bachelor of Science degree in Design from the Oklahoma State University.
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Digital Marketing for Small Businesses

Social Breakdown: A discussion about Facebook, Twitter, Instagram, LinkedIn, Pinterest, Snapchat - what is social media really about and why is it relevant to me? This topic includes a current look at global trends and findings from lead researchers.

Pick Your Playground: With so many social media options, how do I choose where to spend my time online? How do I engage with people and what should I post? This topic provides an overview of social media platforms and their conversation types. It speaks to time management and resource allocation on a small budget.

Build a Community: How do I gain followers and trend content? How do I become a trusted author and draw people into conversations? This topic includes best practices for building a solid social presence and explains how to grow an online following.

Boost Your Story: My content is awesome so how do I reach more people? What other digital marketing tools will help me spread the word about my business? This topic discusses various proven tools to use to market content along with paid marketing and SEO tips.

Measure Results: I now spend several hours a week on social media so is all this work paying off? How do I know if I'm making an impact on my business? This topic discusses how to capture ROI and provides guided formulas on how to calculate your investment and it's payoff.
Aug 5th - 1:00 PM
Aug 5th

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